Chicago is one of many cities that has cultivated renowned hip hop artists such as Kanye West, Chance the Rapper, and Vic Mensa. In an area saturated with many people attempting to rise to fame within the music business, Nigerian-born rapper Tobi Lou stands out among the rest.
Tobi Lou incorporates heavily-synthesized beats, R&B-influenced choruses, and exuberant wordplay in his work. This is seen in two of his EPs, tobi lou and the Loop and tobi lou and the Juice.
The music video for “Buff Baby,” which is featured in tobi lou and the Loop, pays homage to Adventure Time’s “Memory of a Memory” episode. The artwork seen in this music video is also consistent with the cover art of his EPs and singles.